While earlier comparing Facebook – the largest social media platform in the world, to cigarettes, tech entrepreneur and billionaire Marc Benioff continued his tirade against the social; media platform in an interview with NBC News.
"I've been saying this now for a while... You look at what's going on with brands like Facebook. Facebook is the new cigarettes. It's addictive, it's not good for you, there's people trying to get you to use that even you don't understand what's going on," said Benioff which is also the CEO of Salesforce.
Targeting Facebook, Benioff gave a call for stricter regulation of the social network. "The government needs to step in, the government needs to really regulate what's happening," he said. According to him,. This was an absolute necessity and is of immediate importance because children are targeted as users by Facebook.
While not being very explicit or specific about the manner in which the US government as well as other national governments in other parts of the world should regulate players in the tech industry, Benioff chose to against draw the cigarette analogy for tech companies – especially Facebook.
"This is the role of government, to protect us... at times of severe change, and you know they did that with the cigarette industry, they need to do that with the technology industry," he said.
"Facebook can have very serious effects on society the same way that cigarettes can," he reiterated, and voiced his support for senators like Mark Warmer who have honed in on regulating tech.
Benioff has now become known for speaking out his mind about his tech contemporaries. He was not averse to publicly criticise the role and opinion of Twitter CEO Jack Dorsey last October when Doresy opposed the proposed Proposition C by San Francsico which is a tax on tech companies planned to be levied on tech companies to tackle the homelessness of the city.
However, Benioff apparently has had a change of heart for Apple's CEO Tim Cook following a new partnership between Salesforce and Apple.
"Thank you to Apple for becoming a strategic partner. Thank you, Tim Cook. Thank you for fighting for gender equality. Thank you for fighting for equality and love in our industry. You are somebody in our industry we all can follow," said Benioff during a keynote at Salesforce's enormous Dreamforce tech conference.
"Thank you to Apple for becoming a strategic partner. Thank you, Tim Cook. Thank you for fighting for gender equality. Thank you for fighting for equality and love in our industry. You are somebody in our industry we all can follow."
It was however not abundantly apparent what Benioff was referring to when he credited Cook for fostering gender equality. Perhaps the basis of the praise was the declaration earlier in the year by Apple about its gender pay gap where the company had declared that it pays men and women in the same positions equally. But the report also showed that about 30 per cent of the workforce of Apple comprises of women.
(Source:www.businessinsider.com)
"I've been saying this now for a while... You look at what's going on with brands like Facebook. Facebook is the new cigarettes. It's addictive, it's not good for you, there's people trying to get you to use that even you don't understand what's going on," said Benioff which is also the CEO of Salesforce.
Targeting Facebook, Benioff gave a call for stricter regulation of the social network. "The government needs to step in, the government needs to really regulate what's happening," he said. According to him,. This was an absolute necessity and is of immediate importance because children are targeted as users by Facebook.
While not being very explicit or specific about the manner in which the US government as well as other national governments in other parts of the world should regulate players in the tech industry, Benioff chose to against draw the cigarette analogy for tech companies – especially Facebook.
"This is the role of government, to protect us... at times of severe change, and you know they did that with the cigarette industry, they need to do that with the technology industry," he said.
"Facebook can have very serious effects on society the same way that cigarettes can," he reiterated, and voiced his support for senators like Mark Warmer who have honed in on regulating tech.
Benioff has now become known for speaking out his mind about his tech contemporaries. He was not averse to publicly criticise the role and opinion of Twitter CEO Jack Dorsey last October when Doresy opposed the proposed Proposition C by San Francsico which is a tax on tech companies planned to be levied on tech companies to tackle the homelessness of the city.
However, Benioff apparently has had a change of heart for Apple's CEO Tim Cook following a new partnership between Salesforce and Apple.
"Thank you to Apple for becoming a strategic partner. Thank you, Tim Cook. Thank you for fighting for gender equality. Thank you for fighting for equality and love in our industry. You are somebody in our industry we all can follow," said Benioff during a keynote at Salesforce's enormous Dreamforce tech conference.
"Thank you to Apple for becoming a strategic partner. Thank you, Tim Cook. Thank you for fighting for gender equality. Thank you for fighting for equality and love in our industry. You are somebody in our industry we all can follow."
It was however not abundantly apparent what Benioff was referring to when he credited Cook for fostering gender equality. Perhaps the basis of the praise was the declaration earlier in the year by Apple about its gender pay gap where the company had declared that it pays men and women in the same positions equally. But the report also showed that about 30 per cent of the workforce of Apple comprises of women.
(Source:www.businessinsider.com)
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