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  <title>Ideals</title>
  <description><![CDATA[Business Essentials for Professionals]]></description>
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   <title>Denmark, a cashless paradise for bankers</title>
   <pubDate>Tue, 24 Jan 2017 07:11:00 +0100</pubDate>
   <dc:language>fr</dc:language>
   <dc:creator>La Rédaction</dc:creator>
   <dc:subject><![CDATA[World]]></dc:subject>
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   The kingdom of Denmark is full of surprises but who knew that it would be one day the guinea pig of the world for a cashless economy? Denmark is now likely to become the first country with no more circulating cash. Could the banks’ favorite dream become the citizens’ worst nightmare?     <div style="position:relative; text-align : center; padding-bottom: 1em;">
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      Almost one third of the population in Denmark uses cellphone app MobilePay to do their monetary transactions. Today, businesses such as clothing retailers, restaurants and petrol pumps are legally free to refuse cash payments from customers. Services like hospitals, post offices, etc. aren’t yet subjected to the same law however the Danish government has <em>‘set a 2030 deadline to completely do away with paper money’. </em> <br />   <br />  The news has been widely spread not only in the Nordics, but across the world and there is a reason: Denmark could just be one of the first countries to go cashless, before the rest of the world follows. <br />   <br />  But behind the idea of a ‘cashless paradise’, there is much more than just a technological change. Yet, cash isn’t the only mean of payment any longer and some of its competitors seem to be easier to manipulate. The first idea that comes to our minds when we hear about a cash-free country is probably the safety and the conveniency of not carrying cash money. It appears however than the Danes haven’t really made the decision of going cash-free. The country made it for them, and one of the major reasons for it was the lobby of the banking sector. <br />   <br />  We may still have in mind the good old far west stereotypes where banks mostly served to deposit cash into ‘good hands’ and for the safety of our savings. But today banks do not rely on cash any longer, in fact, it’s quite the opposite; they hate cash. <br />   <br />  More and more banks’ branches across Denmark started to be cashless years ago. Yes, that sounds unbelievable, a cashless bank, but in Denmark, it is a reality. You go to the bank for the service and not to withdraw or deposit. If you need to do so, you may still go to the ATM down the street. Does that make you feel safer about your money? Maybe not… but the bank, at least, feels much safer not carrying cash. For them, it’s a jackpot, they take away all the risks and therefore the expenses related to handling cash. It’s much less work and less manpower as it requires more computers than personnel to take care of your money. And if you go to them, it’s for the service… and where there is a service, there is a fee. So, at the end, they win. <br />   <br />  This vision might seem a little simplified or simplistic. Unfortunately, it isn’t. For the bankers, a cashless country is a dream: increased profits with less expenses. And Denmark is here to show to the rest of the world why this model should be implemented everywhere else. <br />   <br />  The bankers have seen the change coming from afar and now they have been rejoined by other parties interested in less cash based payments: the digital payment actors and the online giants such as Facebook or Apple who are today launching their own online wallets and soon… their own banks. In the mid 90s Denmark used to have 80 per cent of its retail purchases made in cash. Today we are down to about 25 per cent and the 2030 deadline seems reachable. Within the same past 25 years or so, Denmark has also seen an amplified regain of power of the banking sector. The country is playing with fire when it comes to interest rates and the banks have more and more control over the citizens’ lifestyle. <br />   <br />  The same banks have also encouraged the political power in place to accelerate the transition towards a cashless nation, proving once again how powerful the banking sector has become in Denmark. <br />   <br />  Today in Denmark, despite a few citizen-groups fighting for cash to remain usable in their country, it seems like the transition has already been embraced. As a matter of fact, Denmark’s guinea pig role seems to have had quite a regional impact as many other nordic countries are willing to follow. <br />   <br />  ‘More profits for the bank and less freedom for the customers shouldn’t be a very successful moto across Europe or anywhere in the world, but if the resistance doesn’t organize soon, it could very well become a reality before most of us have the time, and the will to say good bye to our cash money. Combining the financial and economic interests of a nation with its citizens’ wants and needs should be a priority for our governments. Today Denmark seem to have chosen the banks’ side despite of a growing uncertainty among its people. Let’s see if the rest of the world follows the cashless guinea-pig or if the bankers’ utopia turns out to be a fiasco.
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   <title>Behind the scenes: discovering banknote printing business with Oberthur Fiduciaire</title>
   <pubDate>Wed, 16 Mar 2016 09:59:00 +0100</pubDate>
   <dc:language>fr</dc:language>
   <dc:creator>La Rédaction</dc:creator>
   <dc:subject><![CDATA[Misc]]></dc:subject>
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   Printing banknotes has been an old business. However in the last few decades, the business has completely changed – not only due to the threats from counterfeiters and therefore development of additional security measures, but also in the aesthetical sense where governments are looking more and more to get the culture and history of the country reflected on the notes.     <div style="position:relative; text-align : center; padding-bottom: 1em;">
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      One of the primary aspects of modern bank printing companies is the ability of the company to innovate and reinvent itself on a regular basis. And French firm Oberthur Fiduciaire, one of the global leaders in the banknote and security printing, is a classic example of what goes on behind banknote production and its business. <br />   <br />  Founded in 1842 in France, Oberthur Fiduciaire has had a long history of developing and reinventing itself after it started off as a mere printer to become a global banknote printer and security printing. <br />   <br />  To this end, Oberthur Fiduciaire has always taken extra care for innovation and change at almost every crucial stage of its development. Innovation has become part of the firm’s culture as early as the early 20th century. <br />   <br />  “We constantly push the limits of our products […] to ensure the highest level of protection against counterfeiting” announces the official website of the company, indicating that the company has managed to reach a certain degree of maturity through innovation in the field off security printing. <br />   <br />  Printing banknotes is just not a singular stuff but a culmination of a number of functions – in each of which the firm seems to have gained expertise in. At the heart of banknote printing at Oberthur Fiduciaire is the combination of art and technology which is also regarded as the central challenge in the exercise. The French firm has acquired very specific know how and a high level of technical knowledge of the processes, as its CEO Thomas Savare explains: <br />   <br />  “We have to master the printing techniques themselves, but we also have to master the job of integrating different technologies, different substrates and different security features. We have to do that within an environment that is highly industrial, because we’re supplying billions of individuals with products that are numbered and personalized. And these products need to be so secure that forgery would be impossible, with the resistance needed to last the day-to-day use of a banknote.” <br />   <br />  Oberthur Fiduciaire has managed to gain a niche in the global banknote printing business through its offering of complete end-to-end products as well as offering a whole range of modern, secure services and solutions adapted to resist counterfeiting. The CEO of Oberthur Fiduciaire comes into focus about the specific process peculiar to security printing industry: <br />   <br />  “Part of the security of our business comes from the supply chain, which is unique to the industry. Banknote paper is very specific one, only used for banknotes, and manufactured by extremely niche suppliers who will only sell to recognized banknote printers (state printers or private printers). The same goes for the ink, which is made exclusively for banknote printing. The ink is resistant and has integrated security features, to be long lasting.” <br />   <br />  But beyond security aspects, every banknote printing exercise begins with the designing of the bank note. At Oberthur Fiduciaire, in-house designers trained and experienced in decoding various cultural traits of a particular region into a bank note are at the helm of the design process. <br />   <br />  “As a French company, and a century-old one too, we know the amount of history, culture and patriotic feeling people and governments put into their bills. To create a good banknote, we must be capable of identifying what nations are the most proud of and attached to, and then represent it beautifully on the currency,” says Thomas Savare. <br />   <br />  The uniqueness of each client is kept in mind to deliver banknotes that are unique in their own way. This is helped by the company’s “French touch” as Savare puts it, which helps to provide the unique touch to the design and creation of a bank note. It is considered by Thomas Savare to be one of the differentiators for Oberthur Fiduciaire. <br />   <br />  Stressing on the importance of aesthetic appeal and quality of design in banknote printing business, Thomas Savare says: "it's certainly a job that requires a highly developed sense of aesthetics. … Thanks to the expertise we have developed over time with central banks around the world, we see how the symbolism conveyed by a banknote is important in the eyes of our customers.” <br />   <br />  Indeed, the history, culture, a set of common values and symbols of national pride should be reflected in the banknotes which can act as symbols of national pride and as illustrious figures or monuments that make sense in the minds of citizens. “In a way, it is also an instrument of social cohesion within a nation,” says Thomas Savare. <br />   <br />  But another essential aspect that is prime at Oberthur Fiduciaire is security and inclusion of the state of the art security elements into the bank notes. <br />   <br />  "With the rise of computer technology, the democratization of high performance printing means and CAD tools, counterfeiting is less a question of pure talent. The time of "artists" working in the background of a garage is over. Counterfeiters have become more professional and organized. So much so that behind each network of forgers, one inevitably finds engineers. This is why we constantly strive to maintain a good length of technological advance," Savare explains. <br />   <br />  The firm, heavily investing in R&amp;D projects, managed to patent 6 security technologies in the past years that included Jasper, an anti-photocopy and anti-scanner hologram.&nbsp; <br />   <br />  An in-depth view of the banknote printing business at Oberthur Fiduciaire reveals that this is not an easy task and involves both technology, artistic skills and an acute understanding of the client country’s culture and heritage along with providing customized solutions. Although banknotes are everyday objects for most us, banknote printing is no piece of cake! &nbsp;
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